With most countries imposing mandatory lockdowns to stop further growth of COVID-19, social media has become a primary source for people to connect with each other.
At a time when cumulative daily activity on all social media platforms is at an all-time high, Facebook, one of the world’s largest technology companies, is constantly rolling out new features across multiple services, including WhatsApp and Instagram. ,
To help users connect better. Below is the list of new features by Facebook, WhatsApp and Instagram.
Messenger Room: Facebook has recently launched its video conferencing solution for popular players known as Messenger Room such as Zoom, Google Meet etc. which can support 50 participants on calls with no time limit is. Additionally, one can also create or participate in messenger room calls through the Messenger app, even if they do not have a Facebook account.
Supporting local businesses: Another initiative of Facebook is to support small businesses by helping them connect with their customers online.
The company has launched the Small Support Small Business’ stickers and hashtags, and added the Business Nearby and Marketplace sections to the app menu to allow people to connect with their neighbourhood shops.
In addition, a business inbox for Messenger also works as part of Facebook for Business, similar to the business versions of Instagram and WhatsApp.
The Business Resource Hub feature now added to keep business owners informed and help them increase business online.
Information Center and Donations: A COVID-19-specific information center has been created on Facebook to provide users with the latest and latest news about the spread of the disease.
A donation button has also been added, which can be used by creators and celebrities during the Facebook Livestream to easily collect funds for COVID-19 relief.
Supporting Facebook’s initiative to help small businesses: All sticker packs launched for Facebook are now available on Instagram
Whenever these stickers are used on Insta Stories, all such stories are then linked together on Instagram under the heading “sticker story“, allowing users to identify and support small businesses around them.
Bulk Comment Delete: A new feature rolled out by Instagram allows users to delete a large number of comments at once.
This allows for more control over the threads of comments, especially for users with millions of followers. Additional options to block and restrict comments from some accounts have also been provided, and pinning comments also works.
Fighting cyberbullying: In response to a recent ‘Boise locker room’ controversy that involved improper use of Instagram, the company released the fifth edition of its Community Standards Enforcement Report on May 13, to make the application safe for use.
Policies to combat cyber bullying and harassment will be strictly enforced.
Enhancing desktop compatibility: Although primarily developed as a mobile application, a significant section of Instagram’s users also use the app on their laptops and desktops.
Recently, Instagram made live video compatible with laptops, and is now adding the ability to save live IGTV videos to a profile, so that they remain beyond the normal 24-hour limit.
8 participants allowed on video calls: WhatsApp allows only four participants in a video call till now, by the end of April this limit was increased to 8, now eight participants can participate in a video call.
Lockdown sticker package: Since the launch of the sticker on WhatsApp, they are continuously attracting the attention of millions of app users. Taking that push further, WhatsApp launched several new stickers to spread the message ‘Stay at Home’.
It has certainly been well received, as statistics show that the stickers in this package are one of the three most commonly used stickers in the last month.
Messenger Rooms on WhatsApp Web: Facebook, the parent company of WhatsApp, has decided to integrate the two services, allowing Messenger Rooms to be accessed via shortcut buttons in the attachment section on WhatsApp Web.
Future updates: Many other interesting updates are expected to be made by the end of May.
Some of the most widely anticipated ones include WhatsApp Pay, its own UPI-based digital payment service.
Message disappearance, self-destructive messaging similar to Snapchat texts, and in-app web page browsing, a feature that already exists on Facebook. Instagram app.
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